Boucheron Signs Perfume Deal with Parfums SA

Inter Parfums SA has signed a 15-year exclusive worldwide license agreement with Parisian luxury jeweler Boucheron to create, produce and distribute perfumes and ancillary products under the Boucheron brand. The agreement begins Jan. 1, 2011, and replaces a previous license with L’Oreal that was terminated by mutual consent.

Under the license agreement, Inter Parfums, also based in Paris, will