Your Most Remarkable Emotional Tool: Surprise

This is one of a series of articles by Mónica Arias, "Excellence Expert" specialized in sales and customer service for luxury brands based in Buenos Aires, Argentina. These articles will focus on ways that sales and marketing professionals in the jewelry and luxury industries can improve their techniques.If you are a good, experienced salesperson, chances are you love to continue your sales

Crafting a Customer Database: Have Fun With It!

This is one of a series of articles by Mónica Arias of Excellence Consulting, a luxury sales and marketing consulting firm based in Buenos Aires, Argentina. These articles will focus on ways that sales and marketing professional in the jewelry and luxury industries can improve their techniques.
Your own sense of style, a smile and your creativity are the keys to crafting one of the greatest tools