Let’s ‘Rock & Gold’

This is one of a series of articles by Mónica Arias of Excellence Consulting, a luxury sales and marketing consulting firm based in Buenos Aires, Argentina. These articles will focus on ways that sales and marketing professional in the jewelry and luxury industries can improve their techniques.
Gold has a story, legacy and beauty of its own that’s managed to survive through the ages and whose

Cold Calling is Alive and Kicking

This is one of a series of articles by Mónica Arias of Excellence Consulting, a luxury sales and marketing consulting firm based in Buenos Aires, Argentina. These articles will focus on ways that sales and marketing professional in the jewelry and luxury industries can improve their techniques.

Let´s assume it: cold calling is alive and kicking! You may argue it is really difficult for luxury

Curiosity Killed the Cat but Gives Birth to Great Sales

This is one of a series of articles by Mónica Arias of Excellence Consulting, a luxury sales and marketing consulting firm based in Buenos Aires, Argentina. These articles will focus on ways that sales and marketing professional in the jewelry and luxury industries can improve their techniques.

How important is it to be curious in the sales profession? It’s very. and for many reasons.To

Magical Emotions: Source of Luxury Desires

This is one of a series of articles by Mónica Arias of Excellence Consulting, a luxury sales and marketing consulting firm based in Buenos Aires, Argentina. These articles will focus on ways that sales and marketing professional in the jewelry and luxury industries can improve their techniques.
For those of us who love jewels and luxury goods, one thing is certain: we admire not just their